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25% - web site didn't provide information needed to make purchase*
lesson: be specific
*source: Andersen Consulting, "problems plaguing web-shoppers" |
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| Day 1, 23:00 Albert - "I gotta get some new running shoes ..." |
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| Day 1, 23:05 Albert - "Hmmm, Today'sBest. Usually ships ... oh,oh - that means usually out-of-stock,
better keep looking ..." |
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| Day 1, 23:10 Albert - "Ahh! zBang not only has my favorite brand but also promises a specific
delivery date." |
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| Day 4, 06:30 Albert - "Wow! zBang really put me back on track." |
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| copyright © 1999-2000 ICONOCI, Inc. |