abandoned carts vague promises stock-outs special dates bad promises
 
   
[ 64% - gift wanted to purchase was out of stock*
lesson: quote planned inventory

*source: Andersen Consulting, "problems plaguing web-shoppers"

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Day 1, 23:00 Albert - "Sophie and I have a mixed doubles tennis match three days from now. I better find a new pair of tennis rackets soon ..."
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Day 1, 23:05 Albert - "Strange, I saw some tennis rackets at Today'sBest earlier, but now they've taken them off their site!"
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Day 1, 23:10 Albert - "hmmm ... zBang promises to deliver a pair before the big game, based on their planned inventory."
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Day 4, 06:30 Albert - "Cool! zBang helped us win the day."
The Solution -- z! Fulfillment
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