abandoned carts vague promises stock-outs special dates bad promises
 
   
[ 40% - product was not delivered on time*
lesson: timing is everything

*source: Andersen Consulting, "problems plaguing web-shoppers"

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Day 1, 23:00 Albert - "Sophie's birthday is two weeks from now. I think I'll buy her a pretty tennis dress."
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Day 1, 23:05 Today'sBest - "Sure, pick your ship date: now, now or now."
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Day 1, 23:10 zBang - "Future delivery date? No problem! We can deliver whenever YOU want."
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Day 4, 08:30 Thanks to zBang, Sophie is absolutely thrilled with Albert.
The Solution -- z! Fulfillment
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